Driven by a deep commitment to education, family and creativity, Crystal Neal is the visionary founder of Reign LLC, with a strong online educational & e-commerce platform dedicated to empowering her community.
Crystal Neal is a black female entrepreneur and a mom of 2 boys Born & raised on the south side of Chicago, IL. A proud Hampton University graduate and lifelong advocate of Historically Black Colleges and Universities (HBCUs), Ms. Neal created Reign Excellence to celebrate the diversity of her community and give more apparel options than the main stream commercial stores were offering.
She is also the creator of the My HBCU Homecoming children's book series. Inspired by her own transformative experiences at homecomings and on HBCU campuses, Crystal designed each book to bring the HBCU experience to life through the eyes of a child. With vivid illustrations and rich storytelling, the series highlights historical milestones, cherished traditions, notable Alumni, and iconic campus landmarks, making HBCU pride accessible to young readers of all backgrounds. Ms. Neal aims to dedicate a portion of book proceeds to HBCU scholarships, embodying her belief in the power of education and legacy. The books can be found on Amazon.
About the Brand
Reign Excellence is an online store offering a diverse range of apparel and accessories that celebrate cultural pride, personal identity, and empowerment. The store features a variety of products, including:
Men's and Women's Apparel: T-shirts, hoodies, and sweatshirts with themes such as HBCU pride, D9, Faith, zodiac signs, and cultural celebrations.
Kids' Clothing: Softstyle tees for children featuring empowering messages and designs for all the fun holidays.
Home & Living Items: Products designed to enhance home spaces with culturally inspired aesthetics.
Accessories: Various items that complement personal style and express individual identity.
Each product is designed to resonate with themes of heritage, identity, and empowerment, allowing customers to express their pride and individuality through their purchases.
What is Lorem Ipsum?
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Why do we use it?
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